Author: Pacific Color

Ideas to Get Your Business Seen by Customers

Written on July 29, 2021.

Lockdowns are over. It’s time to get back in action with these ideas to get your business seen from the Pacific Color marketing team. We offer everything your business needs to gain back the attention of returning customers or entice new clients through your doors. Jump ahead of the competition with a complete portfolio of print, mailing, signage, and promotional...

Welcome Your Employees Back to Work

Written on May 26, 2021.

The transition back to work can be a source of joy and stress as local COVID restrictions begin to relax. Make the journey easier, showing your employees how much you value their efforts through the pandemic and how much you’re looking forward to seeing them face-to-face once again. As you set out on the path to a new normal together, welcome your hardworking staff...

When Postcard Marketing Is Most Effective

Written on April 28, 2021.

Postcards deliver unsurpassed return-on-investment. Properly implemented, budget-friendly postcard campaigns provide a deluge of data you can use to further your future marketing goals. How can you avoid a lackluster response and achieve top-notch results? When direct mail is most effective, it focuses on marketing goals and potential customers with laser precision. Impactful...

Global Reach with a Local Touch

Written on March 30, 2021.

In today’s increasingly online world, where business and corporate events exist in the virtual realm, we’ve all had to adapt our marketing standards to connect with employees and customers. How can you get promotional products and marketing materials out to people wherever they are? With PCG’s services, you can reach your customers and employees anywhere in the world,...

Motivational Product Ideas for New Employees

Written on February 24, 2021.

In the virtual world, connecting with and retaining quality employees can be challenging. Start off on the right foot, engaging new employees with a welcome package full of popular company-branded promotional products. This simple gesture is a great ice breaker, showcasing your company culture and how much you value workers, reaching out to give them the tools...

Company Sales Trip Canceled? Keep Morale Up with a Virtual Pop-Up Store

Written on February 12, 2021.

Holding a big gathering isn’t practical in a pandemic. Fortunately, there are ways to celebrate your team’s achievements while keeping everyone safe. If COVID concerns have left your company scrambling for alternatives to canceled events, we’ve got you covered. If your company sales trip has been canceled, keep morale up with a virtual pop-up store event. Though...

Pacific Color Distribution, Direct Mail, Fulfillment

Ramp Up Your Visibility with Direct Mail

Written on December 22, 2020.

Are your digital marketing efforts falling short of expectations? Ramp up your visibility with direct mail marketing. Direct mail marketing is an excellent addition to your online marketing strategies. Far from obsolete, direct mail offers an impressive response rate compared to digital alternatives, yielding a 5.5% response rate with a house list compared to 0.6%...

Customize Your Marketing Materials

Written on December 12, 2020.

Are your current marketing materials looking tired? It can be difficult to keep up with what’s going on in the world and to find the time to update your promotional materials so that they POP, standing out from the competition. Pacific Color Graphics is here to help! With updated marketing materials from our talented team, you can connect more personally with customers...

Why Corporate Gifting Matters and How to Do It Right

Written on November 18, 2020.

Why Corporate Gifting Matters and How to Do It Right Corporate gifting is an excellent way to demonstrate how much you appreciate your employees. The perfect gift is always welcome, showing employees you recognize their efforts. Done right, it shines a positive light on your business, reflecting your priorities. But there’s an art form to this unexpected gesture...

Support Your Community During COVID with Signs and Banners

Written on October 26, 2020.

Signage remains a crucial tool for businesses navigating the ever-changing coronavirus crisis, allowing venues from retail outlets to restaurants to quickly adapt to changing healthcare information and keep the community safe. Are you making the most of this advertising asset? As your business strives to return to normal, eye-catching banners and signage can help you...

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